Cape Town – The Cape Town real estate market continues its upward trajectory with the launch of Mont Reve, a new mixed use development at SEA Points that generated more than R500 million in sales within just 24 hours.
In a statement available to Bulrushes, LaunchBase said:
“Developed by the Berman Brothers Group and sold exclusively through LaunchBase, the project reflects the strong appetite of investors and increased confidence in the city's long-term growth trajectory.”
Located on the iconic Regent Road site previously occupied by Sea Point's Primi Piatti, Mont Reve combines luxury housing units, boutique hotels and revitalized retail to breathe new life into one of Cape Town's most desirable urban corridors.
“Mont Reve is more than a successful launch. It's proof that thoughtfully planned development can lift the entire precinct,” said Dean Lederle, co-founder of LaunchBase.
“It will not only create jobs in the construction sector, but will bring new energy to the much-loved parts of the suburbs.”
Mont Reve started days before Mayor Geordin Hill-Lewis announced his last 39.7 billion infrastructure investment over the next three years.
Related: Digital Nomads Fuel Cape Cape Town's Property Boom Unlocks Billions of Economic Growth – Bursis
Mont Reve supports this momentum by revitalizing unutilized spaces for the city's wider city renewal.
In particular, 82% of Mont Reve's buyers are South Africans, challenging the frequently cited narrative that Cape Town's major real estate market is dominated by foreign investors.
The data reveals high local demand for well-positioned, future urban homes, especially when combined with a strong long-term foundation.
The results highlight the growth potential of digital property sales platforms in streamlining the buyer's journey. LaunchBase, the marketing and proptech partner behind the campaign, has used its own blueprint software to drive demand, guide buyers and expand large transactions.
“Through our collaboration with the Berman Brothers Group, we have gained deep insight into what drives demand in the luxury segment,” added Lederle.
“By applying these insights through Tech Stack, we help developers respond faster, unlock value faster, and ultimately support urban economic goals.”
Located on 89 Regent Road, Mont Reve features 94 luxury apartments, boutique hotels, first-floor retail stores and direct access to Cape Town's Atlantic Seaboard Lifestyle.
The development is led by Berman Brothers Group, known for its transformative precincts such as Station House and Dolce Vita.
Sales and digital campaign management is led by LaunchBase, a South African proptech company that has been driving over R5.3 billion in online real estate sales since 2024.
