Johannesburg – Hennessy XO represents the pinnacle of Cognac craftsmanship.
To celebrate the world's first extra old cognac journey in Johannesburg on Thursday, March 27th, 2025, Hennessy brought a multisensory experience in Johannesburg.
The story of Hennessy XO began in 1870 when Maurice Hennessy, the great grandson of the founder of the Maison, demanded that the creation of the “big cognac” be shared with his closest family and friends.
This request, originally a private reserve, marked the birth of the XO category, as we know today.
Every drop in Hennessy XO is a tasting journey, revealing seven different tasting notes that unfold in depth and complexity.
It is an adventure that involves the senses and rest in a mosaic of emotions and memories.
This exclusive event brought together some of South Africa's most influential figures in music, fashion and business.
Countering the breathtaking background at Steyn City's Ultimate Helistop, guests will be treated to experiences that have created every sense of taste, featuring a carefully curated menu that is perfectly combined with the evening cognac to enhance the intricate flavors of the XO.
South African icons such as Boity Thullo, Luthando “Lootlove” Shosha, Zola Nombona, Khuli Chana and Buhle Samuels were treated to exclusive tasting sessions and serenaded with contemporary classical music all night long.
Media personality and entrepreneur Pamela Mutanga took the centre stage as a host, leading an evening of elegance and entertainment.
Maison's Friends of the Maison has been elevated in a unique musical journey featuring performances by Maglera Doe Boy, Ofentse Pitso and Kabza de Small.
“Tonight was a sensual altitude adventure,” said Steph Condilis, general manager of Moet Hennessy in South Africa.
“From the start, our guests witnessed the depths of Hennessy XO and felt a journey that made all the senses come into play.
“Every element is designed to reflect the Odyssey of Hennessy XO.”
This exclusive event successfully captured the brand's essence and reached its peak by celebrating timeless luxury, perfect taste and the extraordinary craftsmanship that defines the world's most iconic cognac brand.
